Startup Angels
A diagram to show how new angel investors can connect with entrepreneurs
Roles
Branding
User interface and experience design
In the details
Describing who you are to the world is essential to genuinally connecting with your audience. Startup Angels is a global startup so creating something personal and powerful for their about page held high important.
Pushing the brand
Expanding the color palette and using those colors in small but powerful ways added a uniquness to the diagram.
Exploration
After sketching and brainstorming the concept the team wanted to display, we tried out a variety of ideas, exploring vertical and horizontal layouts.
This diagram describes their true essence.